This privacy notice describes how we receive and use your personal data when using our site
In supplying data to us, you certify to us that you are of 16 years of age or over.
ICEP TEFL is the data controller, and we (referred to as “we”, “us” or “our” in this privacy
are responsible for your personal data.
Full name of legal entity: Vallarta International Academy S.C.
Job Title: Brand Operator
Email address: [email protected]
Postal address: Blvd. Francisco Medina Ascencio #1989 G8A | Puerto Vallarta, Mexico 48333
2. WHAT DATA DO WE COLLECT ABOUT YOU, FOR WHAT PURPOSE AND ON WHAT GROUND WE PROCESS IT
Definition of personal data: any information relating to an individual (not including anonymised
We may use personal data about you in the following instances:
Communication Data including any communication you send to us, through the website contact form,
email, text, social media messaging and posting, or any other from of communications. The reason
for using this data is to communicate with you, to keep record and for the establishment,
pursuance or defence of potential legal claims. Our lawful ground for this processing is our
legitimate interests to communicate with you.
Customer Data including data needed for any purchases of goods and/or services such as your
name, title, billing address, delivery address, email address, phone number, contact details,
purchase details and your card details. This data is used in order to supply your purchased
goods and/or services and to keep a record. Our lawful ground for this processing is the
performance of a contract between you and us and/or taking steps at your request to enter into
such a contract.
User Data including data regarding how you use our website and any online services together with
any data that you post publicly on our website or through other online sources. We use this data
to run our website and ensure that relevant content is provided for you, to ensure the security
of our website, to maintain back- ups of our website and/or databases and to enable publication
and administration of our website, other online services and business. Our lawful ground for
this processing is our legitimate interests which in this instance is to enable us to properly
administer our website and our business.
Technical Data including data regarding your use of our website and online services such as your
IP address, your login data, details about your browser, length of visit to pages on our
website, page views and navigation paths, details about the number of times you use our website,
time zone settings and other technology on the devices you use to access our website. The source
of this data is from our analytics tracking system. We process this data to analyse your use of
our website and other online services, to administer and protect our business and website, to
deliver relevant website content and advertisements to you and to understand the effectiveness
of our advertising. Our lawful ground for this processing is our legitimate interests which in
this instance is to enable us to properly administer our website and our business and to grow
our business and to decide our marketing strategy.
Marketing Data including data about your preferences in receiving marketing messages from us and
our third parties and your communication preferences. We process this data to enable you to
partake in our promotions such as competitions, prize draws and free give-aways, to deliver
relevant website content and advertisements to you and measure or understand the effectiveness
of this advertising. Our lawful ground for this processing is our legitimate interests which in
this instance is to study how customers use our products/services, to develop them, to grow our
business and to decide our marketing strategy.
We may use Customer Data, User Data, Technical Data and Marketing Data to deliver relevant
website content and advertisements to you (including Facebook adverts or other display
advertisements) and to quantify or understand the effectiveness of the marketing we give you.
Our lawful ground for this processing is legitimate interests which in this instance is to grow
our business. We may also use such data to send other marketing communications to you.
3. HOW WE COLLECT YOUR PERSONAL DATA
Data provided directly from you may be collected, for example, e-mails, social media messages or
website forms. Data may automatically be collected through your use of our website using
Third parties may send relevant data to us such as analytics providers (for example, Google,
Facebook), providers of technical, payment and delivery services such as aggregators or data
Data may also be sent to us from public sources such as Companies House and the Electoral
4. MARKETING COMMUNICATIONS
Our lawful ground for processing your personal data is for the purposed of sending you marketing
communications, either with your consent or in our legitimate interests (to expand our business,
5. DISCLOSURES OF YOUR PERSONAL DATA
We may have to allow the parties set out below to view your personal data:
Unrelated companies who provide services to us.
IT and system administration services providing service to us.
Professional advisers such lawyers, bankers, auditors and insurers.
Government bodies that need us to report processing activities.
Third parties to whom we sell, transfer, or merge parts of our business or our assets.
We assure that all third parties to whom we allow access to your data to respect its
confidentiality and to abide lawfully in its handling. Your personal data will only be allowed
to be viewed by third parties such as those outlined above, in specific circumstances where it
6. DATA SECURITY
To ensure your personal data is not accidentally lost, used, accessed, altered or disclosed
without right, security measures have been put in place. Access to data is only given to those
employees and/or partners who have a need for business purposes. These employees/partners will
use your personal data only under our guidelines and understanding of confidentiality.
Further, we will be made aware of any suspicion of a breach of personal data confidentiality due
to systems we have in place. You would be notified in such a time this breach were to occur.
7. DATA RETENTION
Your personal data will only be retained on our system for as long as is necessary to fulfil its
reason for being used. this includes the purpose of satisfying any potential requirements for
legal, accounting or reporting purposes.
To decide what appropriate length of time personal data should be kept we take into
consideration the following: its volume, nature and sensitivity, potential risk of abuse from
unauthorised use or disclosure, the processing purposes, if these can be achieved by other means
and legal requirements.
We may use this anonymise this information and use it indefinitely without further notice to you
if needed for research or generating statistics.
8. THIRD-PARTY LINKS
Our website may include links to third-party websites, plug-ins and applications. Should you
click on those links or engage with them, this may enable third parties to use your personal
data. These are third parties and thus we do not have control or responsibility over their
privacy measures. Should you leave our website for another, we would encourage you to view and
understand their privacy notice.
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